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Hipposerve – Our Logo Story


One of the most common things our customers say to us is, “We love your logo, it’s really cute – why did you choose that?”. This is story behind our famous Hipposerve Logo and the Hipposerve Brand.

Tuesday, 18th October, 2022

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Hipposerve – Our Logo Story

One of the most common things our customers say to us is, “We love your logo, it’s really cute – why did you choose that?”

Like many company logos, there is a simple and feel good story behind it.

One of the hardest things I had to do when I was forming the company was to think up a name. I wanted something that would get across the customer centred approach I wanted to offer. I wanted a friendly face – something non-technical and something that would make people smile!

Furthermore, I explored a range of different ideas, including looking at some design companies, to come up with a brand for us. It did seem like such a lot of money, though – I was at a loss.

Trip to the Zoo

Cut to a family trip to the zoo and my daughter, who was 15 at the time, who loves hippos. We were watching the hippos swimming around in their enclosure, and she stated that the business should be related to these rotund, quirky animals.

I asked why, and she just said – “Because they are cool!”

When we returned home, we talked about the subject again, and I described the ‘feel’ I wanted for the company.

Learning Curve

She is great at art – I mean really good! But she had until this point only worked with pencils and paints. Anyway, off she went to the computer and started doing some stuff on an art package. It must have been a steep learning curve, as she had never used it before.

A couple of hours later, she returned with the Hipposerve Logo in glorious .svg format.

The Hipposerve logo is born

Love the Logo

I love the logo and to be honest – you can’t argue with your daughter! So Hipposerve was born; and yes, I do think that it’s cool!

She did receive payment for her work and I have promised her that every customer that says they like the logo, she gets a percentage of the profits from their sign-up!

Personal Logo – Personal Service

Personally, I think this was the best way to name and brand my company. It is very personal to me and I think gets across the personal service that we offer to our customers.


Welcome to Our World!

With over two decades of experience under our belts, each of us at Hipposerve brings a rich blend of expertise, whether it's in technical know-how, stellar support, or savvy sales. We've seen the good, the bad, and the ugly in hosting services, and that's exactly why customer happiness tops our list. We started Hipposerve with a simple goal: to make hosting hassle-free so you can focus on promoting your business or brand.

Why Choose Us?

We're not just about unbeatable prices and top-notch service. When you join our family, you get to enjoy a bundle of Hippo Perks:

  1. A Free Hippo with many of our products (who doesn't love a freebie?).
  2. Domain names from just £0.99, and even free on select hosting plans.
  3. Complimentary hosting for registered UK Charities – we love giving back!
  4. Hassle-free website migration, because moving to a new provider shouldn't be a headache.
  5. Up to 50% off our hosting prices for web designers and developers.

Easy Ordering

Getting started is a breeze. Our fully automated online process means you can sign up for a hosting package in just a few clicks. But hey, we're all ears if you'd rather chat about options or have any questions. Just drop us a message at our support desk, and we'll be right with you!

Just a quick note for our readers: The articles you find in our blog are a collection from Hipposerve's past. Keep in mind that some of these posts might talk about products we no longer offer, or mention old prices and deals that have since changed. For the most up-to-date information on what's available, including current prices and offers, please check out our main website pages. Oh, and just so you know, we can't honour any prices or offers mentioned in our older blog posts. Thanks for reading!

Harry Hippo

Meet Harry Hippo, the charismatic and slightly unconventional Admin at Hipposerve! Known for his love of the lush and muddy swamps, Harry is a proud vegetarian, favoring the simplicity and freshness of grass — it's his idea of haute cuisine. But don't let his calm, herbivorous lifestyle fool you; Harry is as passionate about swimming as he is about server uptime. With a splash and a dash, he glides through waters (and web hosting issues) with equal grace. Whether he's troubleshooting in the digital world or doing the backstroke in his favorite swamp, Harry brings a unique blend of charm, expertise, and a bit of hippo humor to everything he does. So, if you find your website in deep water, just remember: Harry Hippo is the one to pull you ashore!

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